IMGCL Product Comparison












IMGCL related logos

The logos appearing on this page are examples of some of the IMGCL institution marks that have been targeted by infringers. 


The University of Alabama
Arizona State University
University of Arkansas
Auburn University
Brigham Young University
University of California Berkeley
University of Cincinnati
Clemson University
University of Colorado
University of Connecticut
Duke University
Florida State University
Georgetown University
Georgia Institute of Technology
University of Illinois
University of Kansas
University of Louisville
Louisiana State University
Marshall University
 University of Michigan
Michigan State University
University of Minnesota
University of Mississippi
University of Missouri
University of Nebraska
University of North Carolina
Northeastern University
Northwestern University
The University of Oklahoma
Oklahoma State University
Oregon State University
Penn State University
University of Pittsburgh
University of South Carolina
Stanford University
University of Syracuse
Texas Christian University
University of Tennessee
Texas A&M
University of Utah
University of Virginia
 University of Washington
Washington State University
West Virginia University
University of Wisconsin
Heisman Trophy Capital One Orange Bowl Rose Bowl Game
Allstate Sugar Bowl National Collegiate Athletic Association Good Year Cotton Bowl


IMG College Licensing


Founded in 1981, IMG College Licensing is the leading collegiate trademark licensing agency in the U. S. and currently represents nearly 200 colleges, universities, bowl games, athletic conferences, The Heisman Trophy, the NCAA, the College Football Playoffs and other top college brands.

IMG College Licensing is dedicated to elevating college brands through insight and innovation. Headquartered in Atlanta, IMG College Licensing is a full-service licensing representative providing industry-leading capabilities in brand protection, brand management, and brand development to its partner institutions, licensees, retailers and consumers. 

IMG College Licensing is a division of IMG, the global leader in sports, fashion, events and media, and a part of the Endeavor (formerly WME | IMG) network.

For more information on IMGCL visit: or


IMGCL Product Identification



IMG College Licensing, LLC's (IMGCL) merchandise is referred to as "Officially Licensed Collegiate Product" (OLCP). All Officially Licensed Collegiate Product is required to contain an OLCP hologram as follows:

- Apparel licensees must have the OLCP hologram hangtags as seen below, unless the licensee already uses its own custom printed hang tag (that has been approved by IMGCL), in   which an OLCP hologram sticker (also seen below) may be placed on their hang tag.

- Non-apparel licensees are required to use OLCP hologram stickers.

- Each authentic hologram will have a unique serial number.  The serial numbers are laser etched and should have a tactile feel.

- All licensees are required to print the name of their company on the product or the packaging.

- All collegiate championship products should also bear an NCAA hologram.

- IMGCL schools require the use of proper ™ and ® designations next to trademarks.





 Former Holograms




  • Licensee’s name must be displayed on product, label or hangtag

  • Proper trademark designations must appear next to each mark

  • Printing and embroidery must be of high quality

  • No printing on seconds/irregulars (i.e., cut tag or no tag)

  • No use of name, image or likeness of current student-athletes